Home FeaturedWe will give ourselves more: Canadian workplaces (and workers) are the secret weapon

We will give ourselves more: Canadian workplaces (and workers) are the secret weapon

by Todd Humber
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As Canada Day approaches, there’s a quiet revolution happening in boardrooms and break rooms across this country that deserves recognition alongside our usual celebrations of hockey and healthcare.

Just a few months ago, I would have written this column as an in-your-face rebuttal of U.S. President Donald Trump’s threats to annex Canada and make it the 51st state and attempts to hobble our economy with punishing tariffs. But the dust has settled from that nonsense, and I’ve got Prime Minister Mark Carney’s words ringing in my ear:

“We can give ourselves much more than any foreign government, including the United States, can ever take away,” he said.

And the evidence is everywhere you look in Canadian workplaces.

Our workplaces are pioneering a distinctly compassionate approach to human resources that’s making us a global leader in employee care — and it’s happening right now, from St. John’s to Victoria, with innovations that reflect our deepest national values. I took a dive into some recent coverage in HR News Canada for proof, and it didn’t take long to find evidence to back up that claim.

While other jurisdictions may debate whether employees are assets or expenses, Canada has answered with words backed up by action. For example, we’re investing $14.3 million through the Future Skills Centre to help workers navigate technological and climate transitions. We’re not just talking about the future of work — we’re funding it, with programs that include upskilling autoworkers for electric vehicle production and providing AI literacy training for healthcare workers.

Since its inception, the Centre has invested $284 million benefiting more than 99,000 workers, proving that when Canadians say “no worker left behind,” we mean it.

When immigration becomes integration mastery

New Brunswick just secured 1,500 additional permanent resident nominations and committed to relocating 400 asylum claimants — not as a burden, but as a strategic workforce solution. With 51 per cent of small business owners in the province reporting qualified labour shortages as their top concern, this isn’t charity; it’s Canadian pragmatism at its finest.

The federal government is providing $14.1 million through the Interim Housing Assistance Program, while settlement agencies offer comprehensive support for housing, independent living, and workforce entry.

What makes this distinctly Canadian? It’s the seamless collaboration between federal and provincial governments, major employers like J.D. Irving Ltd., and community organizations. We don’t just open doors; we build bridges, furniture included.

Reconciliation through economic empowerment

RBC just published its reconciliation action plan after consulting with more than 400 First Nations, Inuit and Métis communities — the largest corporate consultation with Indigenous communities in Canadian history. Meanwhile, Alberta invested $20 million in Indigenous-led employment supports, demonstrating that reconciliation isn’t just about apologies; it’s about economic opportunity designed by and for Indigenous communities themselves.

This isn’t tokenism. It’s real change that recognizes Indigenous leadership in creating solutions, from tailored training programs to partnerships that respect traditional knowledge while building modern careers.

The wellness revolution led by Canadian behavioural science

Dr. Bill Howatt, a behavioural scientist and founder of Howatt HR, is advocating a range of tactics and approaches for employers to support their teams. For example, in a recent column discussing money he talked about helping employees balance finances across three buckets — bills, savings, and discretionary spending — while promoting the “pay yourself first” principle.

This addresses a stark Canadian reality that is keeping workers up at night: Statistics Canada reports that 26 per cent of Canadians can’t cover an unexpected $500 expense.

Howatt’s approach combines rigorous behavioural science with compassionate, practical support — and it’s culminating this fall with the comprehensive Crisis Ready Workplace program (a joint project with HR News Canada) that is designed to equip leaders with the skills to prevent crises and support employees in need.

WorkSafeBC has maintained its premium rates unchanged for eight consecutive years, using $2.5 billion in surplus funds to keep costs stable while covering all work-related injuries, healthcare, and rehabilitation. That’s not bureaucratic luck; that’s Canadian efficiency making the social safety net actually work for both workers and employers.

Innovation with a human face

Vancouver International Airport represents Canadian AI leadership done right — every employee equipped with a trainable AI assistant that fosters cross-departmental collaboration rather than replacing workers. It’s technology serving humanity, not the other way around.

CEO Tamara Vrooman’s leadership demonstrates that Canadian innovation prioritizes enhancing human potential over maximizing profit margins.

GreenShield, a Canadian benefits company based in Windsor, Ont., is expanding free prescription drug coverage to Nova Scotia and Alberta, going above and beyond to address medication affordability. Danone Canada earned top workplace gender parity recognition, while the federal government launched an EI Benefits Estimator tool that processes 86.4 per cent of payments within 28 days, with first payments averaging 18 days. HR News Canada

The distinctly Canadian approach

What threads through all these stories is something you won’t find in Silicon Valley manifestos or Wall Street quarterly reports: the notion that caring for employees completely — financially, mentally, culturally, and professionally — isn’t soft; it’s strategic.

It’s the understanding that a diverse workforce isn’t a box to check but a competitive advantage to cultivate. It’s the belief that skills training isn’t an expense but an investment in national resilience.

These aren’t feel-good stories; they’re competitive advantages. Workers are not interchangeable parts. We’re creating environments where newcomers don’t just find jobs but build careers, where Indigenous communities design their own economic futures, where financial stress doesn’t derail workplace performance, and where technology amplifies rather than replaces human collaboration.

This Canada Day weekend, as we fire up barbecues and plan cottage trips, remember that our greatest national achievement is not our natural resources or even our healthcare system — it is our workplaces. And, more to the point, the people that show up every day.

Because in a world increasingly divided between those who see employees as costs and those who see them as investments, Canada has — for the most part — chosen to see them as whole human beings worthy of comprehensive care and unlimited potential.

That’s not just good HR. That’s the Canadian way.

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