Peninsula Canada has earned Great Place to Work certification for 2025, with 79 per cent of employees saying it’s a great place to work, according to the company.
The Toronto-based HR and health and safety outsourcing company received the certification based entirely on employee feedback about their workplace experience, the company said.
Employee satisfaction drives certification
“This recognition is more than just a badge — it’s a reflection of the incredible people who make up our teams,” said Kiran Virk, head of talent acquisition at Peninsula Canada.
Virk attributed the certification to the company’s culture, coaching approach and collaborative environment. “We don’t just work together—we support each other, challenge each other, and celebrate our successes together,” she said.
Great Place to Work research shows job seekers are 4.5 times more likely to find a good manager at certified workplaces, according to the organization. Employees at certified companies are 93 per cent more likely to look forward to work and twice as likely to receive fair pay and promotion opportunities.
Certification process and significance
Great Place to Work certification requires consistent focus on employee experience, according to Sarah Lewis-Kulin, vice-president of global recognition at Great Place to Work.
The certification is based on real-time employee feedback about company culture, Lewis-Kulin said. More than 10,000 companies across 60 countries apply for the certification annually.
Company background and recent recognition
Peninsula Canada supports more than 6,500 Canadian businesses with 24/7 HR advice, legal assistance, consulting and software, according to the company. The global company has operated for more than 40 years.
The certification adds to Peninsula’s recent awards, including 2024 HR Reporter Reader’s Choice Winner, 2024 HR Awards Excellence recognition, and finalist status for the Canadian SME Fastest Growing Company Award.